2024 Volume 23 Issue 2 Pages 219-
The expansion of TSMC has led to serious traffic congestion during commuting hours in the vicinity of Odu Town. To address this issue in the short term, Odu Town has considered introducing commuter buses and exploring modal shift strategies. In 2023, they conducted a pilot experiment to assess the impact. While actual measurements did not significantly reduce traffic congestion, simulation results suggested potential time savings. Employee surveys also indicated some willingness to change commuting modes. Further validation and more effective strategies are being explored based on employee feedback.