In recent years, the promotion of tourism by taking advantage of regional resources is becoming a regular practice in rural areas. Two questions that previous studies have failed to address are as follows: What interactions with visitors can convert the recognition of residents and generate resistance? What new resources are produced as the result of interactions between actors? This study considered the aforementioned questions using Naoshima as an example.
The analysis of the first question revealed the fact that proactive responses of residents are generated only after the residents discover visitors' viewpoints through interactions and then acknowledge their own accountability in controlling the resources that benefit tourism. Also, the analysis of the second question revealed the fact that residents are creating region representation and producing new resources through interactions in the field of tourism.
The analyses in this study revealed the possibility that residents can preserve their independence by creating region representation, which is the production of new resources.