This study examined the changes following conformity, deviation and concession, using majority influence paradigm. Ss were 69 female junior college students who encountered unanimous majority displaying wrong responses. Conformers changed their private opinion to meet the opinion advocated by majority. Deviates perceived majority and themselves negatively. Concessive persons modified their private opinion like the conformers, and, like the deviates, perceived the majority and themselves negatively. These results were discussed from the point of view of intra-interpersonal discrepancy and cognitive dissonance.