This paper deals with the system of control on advertising storeboards in France. Storeboards are classified into three categories according to their physical relationship to a store. They are storeboards attached to the store, before-storeboards which inform about the store ahead and advertising storeboards, which are general purpose advertisements. There are four types of advertising storeboards ; namely, storeboards attached to a wall, storeboards on the ground, storeboards using lights and storeboards attached to street furniture. Though advertising storeboards are permitted in the urban area, they are prohibited in historic landscapes. However this prohibition is lifted partly by setting special zones.